TrueShort

CEO & Founder @ TrueShort. prev founder Humans Anon (#1 App Store for Heath & Fitness) & Set The Set (acq. by UnitedMasters) | Guitarist @ Pink Roses

TrueShort is a mobile streaming app that produces and distributes its own original movies and series, built vertically for the phone rather than licensed from outside studios. The app delivers bingeable short-form storytelling across true crime, romance, thriller, drama, and fantasy, including documentary series where each episode runs about 60 seconds. The pitch to founders and operators watching the AI video space is simple: instead of selling generation tools, TrueShort is using its own AI studio to write, produce, and release finished content directly to consumers. The launch marks a $12M round led by Keith Rabois at Khosla Ventures, with participation from Jeffrey Katzenberg (DreamWorks), Scott Belsky (Behance), Brian Halligan (HubSpot), and General Catalyst , alongside Ravi Nandan of A24. The capital is earmarked for hiring filmmakers, AI artists, and creative technologists to expand the slate across new genres, including a kids and family division the company has begun staffing. The investor mix, spanning a traditional animation founder, an indie film financier, and a design platform creator, signals a bet that distribution and IP, not just model quality, will define the next wave of AI entertainment. TrueShort is run by Nate Tepper, who previously founded Humans Anon and Set The Set (acquired by UnitedMasters) before starting the company in New York. The company has positioned itself as one of the fastest-growing streaming apps in the App Store, reaching the top 10 in the News category , and the launch video frames the mission around lowering the cost and credential barrier for anyone who wants to make a movie. For operators tracking how generative video moves from demo to durable product, TrueShort is a clear test of the studio model applied to phone-native, episode-length content.

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