Tash

The investment platform for sports & trading cards.

Tash is an investment platform that gives people exposure to high-end graded trading cards through professionally managed portfolios, rather than requiring them to research, source, price, verify, store, and resell individual cards on their own. tash gives investors access to professionally curated portfolios of high-end graded trading cards. tash manages sourcing, verification, vaulting, reporting, and the eventual sale of the underlying assets. The launch matters now because real estate has REITs, gold has ETFs, and equities have index funds, but for trading cards the asset class exists while the investment product does not. At launch, tash offers a set of strategies aimed at different slices of the market. Initial portfolios range from broad market exposure through the tash25 Index to focused strategies like GOATs, Rising Stars, Vintage, Pokémon, and TCGs, with investors gaining diversified exposure while tash manages sourcing, verification, secure vaulting, insurance, reporting, and the eventual sale of the underlying cards. tash is actively pursuing SEC qualification to make these products available to more investors. The broader ambition is to build the financial infrastructure needed to bring the $330B+ collectibles market into public markets, making cultural assets easier to access, evaluate, and invest in. The company is part of Y Combinator's Summer 2026 batch and is based in San Francisco. It was founded by Nathan Borshell, John Ohannesian, Victor Shammas, and Nicolas Sharma, who bring backgrounds from UBS Global Markets, investment banking, and J.P. Morgan and Capgemini, with studies in Economics, Business, and Data Science at UC Berkeley. Victor, Nathan, and John met in high school before attending UC Berkeley, where they met Nico and became roommates, and together the team has bought and sold more than $1M of trading cards and collectibles.

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