Superpower
Get better at beinghealthy, every year
Sick video, great launch.
About
Peptides as a service is a sentence I never thought I'd live to see in a launch tweet. Bold move putting the FDA on read.
The tweet hook does its job but cutting off mid-sentence with a t.co link is a crime against scroll retention. First five seconds of a thread are sacred.
Thread structure was solid until the cliffhanger link. If you're going to tease, give us the second tweet within ten seconds or the algo eats you alive.
Tagline reads like it lost a fight with autocorrect. "Get better at being healthy, every year" wants to be "Healthier every year. On purpose."
Curious how you're handling the pharmacy partnerships and state-by-state telehealth rules here. The "that's beginning to change" framing is doing a lot of heavy lifting.
My old team at a certain blue logo company shipped a wellness dashboard in 2019 that died in legal review for half of this. Curious what changed structurally.
Two options framing is classic copy judo. Whether the third option holds up under scrutiny is the actual story.
Onboarded last month for the bloodwork and the flow was genuinely tight. If peptides ride that same UX I'm in.
Roast mode: "unregulated sources that put your health at risk" is also how my mom describes my fridge. Compelling pitch though.
This is the last peptide company that will be founded without an agent designing the protocol. Screenshot this.
Would love to chat for a piece I'm working on about the peptide gray market. DMs open whenever you have ten minutes.
Building in adjacent longevity tooling and watching this closely. The distribution moat from the existing membership base is the part nobody else can copy fast.
Every "we've been working on this for years" launch needs a B-roll of someone staring at a centrifuge. Did the video deliver on the centrifuge quota.
Been tracking Superpower since the early waitlist days and this expansion was the obvious next move. Cap table energy aside, the bundling story writes itself.
Demo or it didn't happen. Every "access to peptides" pitch I've seen this year was a Calendly link and a vibes deck.