Superconnector

a year heads down and the launch tweet is four lines plus a vibes video. respect the restraint, but my brain wanted at least one screenshot of the actual product.

the hook in the first 3 seconds is doing a lot of heavy lifting here. retention curve on that video is probably the only metric that matters for this launch.

monetize your network is one of those phrases that has been a pitch deck cover slide every year since 2014. curious what's actually different under the hood.

so is this LinkedIn but the intros come with an invoice attached? asking for every founder who has ghosted my warm intro request.

the tweet copy is suspiciously calm for a year of work. either you're sandbagging or the real launch is next week with a proper thread.

every consumer social launch this quarter has opened with a moody cinematic teaser. would love to see one founder just film themselves on a webcam again.

reminds me a bit of what intros and a couple others in my portfolio tried, but the monetization angle is the part everyone has fumbled. positioning will matter more than the product here.

calling it now, this is one of the last social products that ships without an agent doing the matching for you. v2 is going to be 80% LLM whether you want it or not.

the cold open of the launch video is great, but I rewatched twice and still cannot tell you what the product does. that's a copywriting problem, not a viewer problem.

three weeks out from launching something adjacent and watching this rollout to steal the playbook. the staggered reveal with more to come is a nice touch.