Osmo Studio

co-founder @osmo_studio prev @a24 / @nbcsnl

Osmo Studio is an AI-native video editor aimed at startups and product teams who need launch videos, demos, and motion graphics without living in After Effects. The product turns ideas, Figma files, and footage into polished, on-brand animations built as editable code , so designers and founders can iterate on motion the way they iterate on a design file rather than re-rendering from scratch. Reference videos and code can seed a scene, and every element remains editable downstream. The company is coming out of stealth today alongside a $5M seed round. It is structured unusually for an AI tooling company, operating simultaneously as a San Francisco film studio that produces launch content for tech companies and as the software team building the editor those films are made in. That dual setup is what co-founder Will Hoppin means by "a storytelling studio with a software factory," and it means the product is being pressure tested on real client work rather than only demo reels. Hoppin left A24 to start the company and previously worked at NBC's Saturday Night Live, and he is building Osmo with co-founder Chris He, whose background includes Atomic and Bravado. The launch matters right now because motion graphics has been one of the last holdouts in the design stack, still gated by specialist tools while adjacent workflows in UI, copy, and stills have moved to browser-based, AI-assisted editors. Osmo is betting that founders and marketing teams will pull that workflow into the same surface where their product already lives in Figma and code.

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