Mark
Bookmarks, reinvented
Great product and video, the built-in virality really speaks for itself, and the launch video's view count shows it.
About
A $159 bookmark is a sentence I did not expect to read before coffee. Genuinely curious how this beats a folded receipt though.
Respectfully, every hardware demo looks magical until the firmware update drops three months in. What's the offline behavior when the AI bit fails?
The launch video had real 2014 Kickstarter energy in the best way. Slow product shots, no agent buzzwords, just a thing you hold.
Tagline rewrite, no charge: "Bookmarks that think back." You can venmo me later.
Two questions before I preorder: is there an API for the highlights, and what happens to my data if you pivot to a candle company in 2027?
The thread structure is clean, reveal first, price second, preorder CTA last. Founders pitching me this week, please take notes.
Love that you shipped hardware with a small crew instead of waiting for the perfect chip. Curious what the BOM pain was on the first unit.