Ekho Lab
The decision engine for disrupted freight.
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The tweet buries the lede. 'Strikes, tariffs, wars' is the actual hook, lead with the chaos not the category.
Decision engine is doing a lot of heavy lifting here. Is it recommending reroutes, running simulations, or just flagging risk?
Curious what your data sources look like under the hood. Are you leaning on public trade feeds or partner customs data?
Thumbnail is a wall of nodes and arrows again. Every logistics startup uses the same network graph, please break the pattern.
Tagline rewrite, on the house: 'Your supply chain, insured against the news cycle.' Send royalties in freight credits.
Freight software has been called a graveyard for eight years running and yet here we are watching another YC batch bet on it. I'll be the skeptic, what breaks this time that didn't break Flexport?
Skeptic take is fair but Flexport tried to be the freight forwarder AND the software. Decision layer on top of existing 3PLs is a different shape entirely.
Already flagged this to a portfolio ops lead who is currently getting wrecked by Red Sea reroutes. If the demo lands you'll hear from me by Friday.